You know that promotional products are a great advertising and brand-building tool, keeping your message and logo in front of countless customers and prospects every day.

What you might not be aware of is the concept of rewarding superior performance in sales, safety, and award programs with motivational and incentive merchandise – the kind of big-ticket, brand-name products that are ideal for building productivity. Typically these program offer merchandise such as electronics, bicycles, cameras, and luggage.

Here’s an example. The Incentive Marketing Association recently cited an incentive program sponsored by Lowe's home improvement stores that helped the retailer motivate employees to sign up an unprecedented number of people for Lowe's credit cards. Incentive merchandise included 36" flat-screen TVs, 16-piece golf sets, and Bose Wave radios. The items were awarded in random drawings held at catered "Power Lunches" at the top-performing stores. The entire store staff was invited to the luncheon and had the opportunity to win. The program reinforced team spirit, evidenced by the fact that over two-thirds of Lowe's stores hit or exceeded their goals for the entire program. In some cases individual stores exceeded their pre-set goals by 200%-300%!

If you’re interested in an incentive program, we can help. We have access to brands like Sony, Skagen, Trek, Bushnell, Canon, Bose, Callaway, Weber and Coach. In fact, we have just about any kind of motivational merchandise you can imagine. And most important of all, we have the know-how to develop and implement a successful incentive program.

We hope you find this promotional concept helpful! For more information, just call us or send us an e-mail.

Your promotional solutions marketing partners,